PRIVACY POLICY

Applewood Auto Group

Privacy Policy & SMS Messaging Compliance
Effective Date: January 1, 2026

Scope of Policy

This Privacy Policy applies to Applewood Auto Group and its operating dealership brands, including:

Applewood Nissan Richmond

Applewood Nissan Surrey

Applewood Nissan Langley

Applewood Mazda Surrey

Applewood Kia Surrey

Applewood Kia Langley

Applewood GM Port Hardy

Applewood Ford Port Hardy

Applewood Performance Center

Applewood Mitsubishi Richmond

All references to “we,” “us,” or “our” apply collectively to these entities.
This policy governs all customer interactions, websites, digital booking tools, CRM systems, and messaging platforms operated under these brands.

IMPORTANT NOTICE REGARDING SMS DATA

Applewood Auto Group does not share customer opt-in information, including phone numbers and consent records, with affiliates or third parties for marketing or promotional purposes unrelated to providing our direct services. All SMS opt-in data is kept strictly confidential and only used for communications you have explicitly consented to receive.

1. Information We Collect

Personal Information

Name, email, phone number, physical address

Payment details when you make a purchase or request a quote

SMS and email opt-in records with timestamps

Non-Personal Information

IP address, browser, and device information

Website interaction patterns and analytics

Cookies and similar tracking technologies

Customer Communication

Inquiry and service request records

Appointment and service preferences

Service history and feedback

2. How We Use Your Information

Collected data is used to:

Provide and improve our services

Process transactions and payments

Communicate about inquiries, appointments, and service updates

Enhance website and system functionality

Detect and prevent fraud

Maintain records of communications and consents

3. SMS Messaging & Compliance

By opting into SMS services, you agree to receive service-related messages including appointment reminders, updates, and customer support notifications.

Consent & Opt-In

Messages are only sent with explicit opt-in consent

Timestamped records of opt-in are maintained

Compliant with CASL and all applicable Canadian laws

Opt-Out Instructions

Reply STOP to unsubscribe

A final confirmation message will be sent

No further messages will be sent unless you re-opt in

Opt-out requests are processed immediately

Message Frequency & Content

Frequency varies based on interactions with Applewood Auto Group

Messages are strictly service-related unless additional consent is provided

Promotional messages are only sent with explicit consent

Help & Support

Reply HELP for assistance or contact [email protected]

Support is available during standard business hours

Carrier Information

Standard message and data rates may apply

Carriers are not liable for delayed or undelivered messages

Messages are supported by major Canadian carriers

SMS Data Protection Statement

SMS consent data is never shared with third parties for marketing purposes

Data may be shared with authorized service providers strictly for message delivery

All records are protected with strict technical and administrative safeguards

4. Information Sharing & Disclosure

Applewood Auto Group does not sell, rent, or trade personal information. Sharing occurs only with:

Service Providers

Vendors assisting in operations (payment processing, scheduling, CRM, SMS delivery)

Contractually obligated to maintain confidentiality

Legal Compliance

Where required by law, court order, or regulatory authority

Business Transfers

In mergers, acquisitions, or asset sales, your data remains protected under this policy

SMS opt-in data is excluded from all sharing except with authorized SMS providers.

5. Data Security

We maintain reasonable safeguards including:

Encryption of sensitive data in transit and at rest

Secure access controls and authentication mechanisms

Regular security assessments and updates

Employee training on data protection

Breach notification procedures in accordance with Canadian law

Secure backups and disaster recovery systems

Despite these measures, absolute security cannot be guaranteed.

6. Cookies & Tracking Technologies

We use cookies to:

Analyze site traffic and usage

Remember preferences

Improve website and system functionality

Measure service effectiveness

You can manage cookies via your browser settings. Disabling may limit certain features.

7. Your Rights & Choices

You may:

Access, update, or request deletion of your personal information

Opt-out of marketing emails or SMS messages

Withdraw consent for future communications

Request information about how your data is processed

Lodge a complaint with a supervisory authority

Requests can be submitted to [email protected].

8. Third-Party Links

Our websites may link to external sites. Applewood Auto Group is not responsible for their privacy practices. This policy applies only to information collected directly by Applewood Auto Group.

9. Changes to This Privacy Policy

We may update this policy periodically. The latest version will always be published with the effective date. Significant changes will be communicated via email or website notice.

10. Contact Us

Applewood Auto Group
Phone: (604) 757-6432
Email: [email protected]
Website: www.applewood.ca

By using our websites and services, you consent to this Privacy Policy.